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Handbook of the London 2012 Olympic and Paralympic Games Vol. 2 : Celebrating the Games Volume 2 (2014, Hardcover) in DJV, FB2

9780415671927
English

0415671922
The Handbook of the London 2012 Olympic and Paralympic Games is an authoritative and comprehensive account of the world's greatest sporting and cultural event. It tells the complete story of the 2012 Games from inception, through the successful bidding process and the planning and preparation phase, to delivery, the post-Games period and legacy. Written by a world-class team of international Olympic scholars, the book offers analysis of the full social, cultural, political, historical, economic and sporting context of the Games. From the political, commercial and structural complexities of organising an event on such a scale, to the sporting action that holds the attention of the world, this book illuminates every aspect of the 2012 Games, helping us to better understand the vital role that sport and culture play in contemporary global society. The book is divided into two volumes. Volume Two: Celebrating the Games, examines the period of competition and immediately afterwards, covering key topics such as: London's engagement with the world sport spectators volunteers media and communications commerce, retail and consumption documenting London 2012 the legacy of the 2012 Games for London, the UK and the Olympic Movement. Richly illustrated with the personal accounts of key stakeholders, from sports administrators and politicians to athletes and spectators, and including essential data and evocative visual material, this book is essential reading for anybody with a personal or professional interest in the Olympic and Paralympic Games, global culture or the development of sport., The Handbook of the London 2012 Olympic and Paralympic Games is the first authoritative and comprehensive account of the world s greatest sporting and cultural event. It tells the complete story of the 2012 Games from inception, through the successful bidding process and the planning and preparation phase, to delivery, the post-Games period and legacy. Written by a world-class team of international Olympic scholars, the book offers critical analysis of the social, cultural, political, historical, economic and sporting context of the Games. From the political, commercial and structural complexities of organising an event on such a scale, to the sporting action that holds the attention of the world, this book illuminates the key aspects of the 2012 Games, helping us to better understand the vital role that sport and culture play in contemporary global society. The book is divided into two volumes: Volume Two - Celebrating the Games, examines the period of competition and immediately afterwards, covering key topics such as: London welcomes the world - hospitality and the look of the games Experiencing the games -spectators, tourists, volunteers, shoppers, viewers Media and communications Running the games Creating Olympic celebrities Protesting the games Commerce, retail and consumption Documenting London 2012 in films and books The legacy of the 2012 Games for London, the UK and the Olympic Movement Richly illustrated with the personal accounts of key stakeholders, from sports administrators and politicians to athletes and spectators, and including essential data and evocative visual material, this book is essential reading for anybody with a personal or professional interest in the Olympic and Paralympic Games, global culture or the development of sport., The Handbook of the London 2012 Olympic and Paralympic Gamesis an officially-licensed account of the world's greatest sporting and cultural event. It tells the complete story of the 2012 Games from inception, through the successful bidding process and the planning and preparation phase, to delivery, the post-Games period and legacy. Written by a world-class team of international sport scholars, researchers and writers, the book offers comprehensive analysis of the full social, cultural, political, historical, economic and sporting context of the Games. From the political, commercial and structural complexities of organising an event on such a scale, to the sporting action that holds the attention of the world, this book illuminates every aspect of the 2012 Games, helping us to better understand the vital role that sport and culture play in contemporary global society. The book is divided into two volumes. Volume Two: Celebrating the Games, examines the period of competition and immediately afterwards, covering key topics such as: London's engagement with the world sport spectators volunteers media and communications commerce, retail and consumption documenting London 2012 the legacy of the 2012 Games for London, the UK and the Olympic Movement. Richly illustrated with the personal accounts of key stakeholders, from sports administrators and politicians to athletes and spectators, and including essential data and evocative visual material, this book is essential reading for anybody with a personal or professional interest in the Olympic and Paralympic Games, global culture or the development of sport., The London 2012 Olympics is the definitive account of the world "s greatest sporting mega-event. It tells the complete story of the London Games from inception, through the successful bidding process and the planning and preparation phase to delivery, aftermath and legacy. Written by a world-class team of international Olympic experts, sports researchers and writers, the book offers comprehensive analysis of the full social, cultural, political, historical, economic and sporting context of the Games. From the political, commercial and structural complexities of organising an event on such a scale, to the sporting action that holds the attention of the world for three thrilling weeks, this book illuminates every aspect of the London Games, helping us to better understand the vital role that sport and culture have in contemporary global society. The book is divided into two volumes. This, the first volume, examines the build up to the Games, covering key topics such as: The bidding process Planning and decision making Financing the Games Developing the Olympic infrastructure Engaging national and international governing bodies of sport Engaging the UK public Engaging a global public Developing a legacy programme The Cultural Olympiad Richly illustrated with the personal accounts of key stakeholders, from sports administrators and politicians to athletes and spectators, and including essential data and evocative visual material, this book is essential reading for anybody with a personal or professional interest in the Olympic Games, global culture or the development of sport., The London 2012 Olympics is the definitive, officially licensed account of the world's greatest sporting mega-event. It tells the complete story of the London Games from inception, through the successful bidding process and the planning and preparation phase to delivery, aftermath and legacy. Written by a world-class team of international Olympic experts, sports researchers and writers, the book offers comprehensive analysis of the full social, cultural, political, historical, economic and sporting context of the Games. From the political, commercial and structural complexities of organizing an event on such a scale, to the sporting action that holds the attention of the world for three thrilling weeks, this book illuminates every aspect of the London Games, helping us to better understand the vital role that sport and culture have in contemporary global society. The book is divided into two volumes. This, the first volume, examines the build up to the Games, covering key topics such as: the bidding process planning and decision making financing the Games developing the Olympic infrastructure engaging national and international governing bodies of sport engaging the UK public engaging a global public developing a legacy programme the cultural Olympiad. Richly illustrated with the personal accounts of key stakeholders, from sports administrators and politicians to athletes and spectators, and including essential data and evocative visual material, this book is essential reading for anybody with a personal or professional interest in the Olympic Games, global culture or the development of sport.

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